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Search engines, ratings and catalogues registration
The position in both first- and second-rate searchers and ratings depends on:
- site attendance
- site citation index
- how long the site exists
Thus, with registering a site on a large number of searchers, we promote the site and imitate interest of the huge Internet community.
The logic of a search engine is as follows: if a site has a great number of references (there are many hyperlinks to it in the searchers and catalogues) – it means that the site is worth while noticing. This process has an avalanche-like nature – it only needs to be given the incentive impulse. From the other side, the sooner the site is registered the sooner it will reach the position it deserves.
Percentage of visits linked from search engines
10 leading searchers provide 90-95% of all visits
200 others give 5-10%
Anyway, without being presented in the lists of these two hundred systems it’s impossible to gain first positions in the ten of leaders.
Work procedure
Our specialists adjust with a customer the site summary and the list of key words and sentences. After registration the letters are sorted out, and on search engine’s request there on the site is installed the counter or searcher’s banner.
As there is a lot of searchers and catalogues, the banners of the main systems are displayed permanently, and those of less significant – in turn, 6-8 per each page loading.
Terms
Technically, filing is made during 1-4 months.
But the applications are tested for information validity manually by search engines administrators; moreover, there exists the call queue, that’s why letters with registration confirmation may appear in a couple of weeks.
Extremely useful may be other promotional activities executed at the same time.
Terms of positive results from the efforts put on registration in search engines – unlimited.
What you must do?
It’s necessary to prepare the short site summary in a couple of languages (in Russian, Ukrainian and English) and the list of key words and phrases. Advisable to open an independent e-mail box (victor@artis.ms), on which you will receive the messages from searche engines.
It’s also desirable to have the system of statistic analysis on the hosting.
Job acceptance criteria
Letter handling – registration confirmation
The installation of banners and counters on the site
Changing in the site attendance statistics
The expected result
The rise in site attendance
To talk about the rise rates in terms of figures like 20%, 100% or 500% is rather incorrect as the growth from one-two till forty visits per a day is supposed to be a 20-40% rise, but this is not impartial. The problem can be considered as solved when comparing with the rates of attendance of similar sites taking into account terms of their existence in the network and their functional peculiarities.
If during the period of 3 months the site attendance rates are 20% from the rates of the competitor’s site existed for a couple of years, the result can be estimated positive.
Search engines site optimization
Site optimization is the initial phase of all the activities.
There on the site must be installed the so-called Meta-tags (technical information fields), which contain the key words and site summary. The site is to be checked for code errors and links to the non-existent pages.
All pictures and links must have an alternative text (prompt), which can be seen if you draw the mouse cursor on it.
All titles must be highlighted (in the code by the tags h1…h3).
Texts must be read up to ensure they contain the key words.
Read very attentively your own texts because the search engines find what is written but not what was supposed. |
